Product tour · Underneath
The CascadeOne platform. A version for every business.
Built once, it fits every business. A dance school in Leeds, a café in Sydney and a franchise of gyms in Texas all run the same Simma. The Cascade layers each one's industry, specialism, country, franchise, business and person on top of the platform, so each gets its own words, menus, features, emails and money settings without anyone writing new code.
From the whole platform down to one person.
Each layer can set a default, and the more specific layer wins. Every business automatically inherits everything above it, and changes only what's genuinely different about it.
Platform
The sensible default for everyone.
Industry
22 industries, such as instructor-led, food and drink, retail, and trades.
Specialism
181 specialisms within them, each with its own words and defaults.
Niche
364 niches for the finer differences.
Franchise
The brand's settings, flowing to every branch.
Country & region
23 countries and 107 regions: currency, tax, formats and law.
The business
The owner's own choices, on top of everything inherited.
The person
Their role, and their own preferences.
Everything that makes Simma feel made for you.
The same eight layers decide much more than wording. Every page asks the Cascade what this business, in this country, in this trade, for this person, should see.
Features
What's switched on for the business, from bookings and a kitchen display to franchise tools.
Menus
Which sections and tabs appear, in what order, trimmed to each person's role.
Words
The language of the trade: teachers or stylists, classes or appointments, pupils or clients.
Emails
More than 180 published email templates across the layers, so a booking confirmation sounds like the trade and carries the right compliance footer for each country.
Money
The currency a business sells in, the currency it's billed in, and local pricing for Simma's AI.
Starting points
A first website, flows and defaults already shaped for the trade, so day one feels like day one hundred.
A dance school and a café. Neither sees the other's Simma.
This isn't theory. It's checked automatically: a café is tested to receive none of the dance school's words, booking flow or menus, and a dance school is tested to receive all of them.
Northlight Studio
- Its people
- Teachers
- What it sells
- Classes, terms and grades
- Booking
- Timetabled classes with capacity and waitlists
- Menus
- Timetable, terms, syllabus
- Emails
- Class reminders, with a UK GDPR footer
- Money
- Sells and pays in GBP
Harbour Beans
- Its people
- Team members
- What it sells
- A menu, orders and loyalty
- Booking
- Tables and click & collect
- Menus
- Menu, orders, kitchen display
- Emails
- Order receipts, with Australia's Spam Act footer
- Money
- Sells and pays in AUD
Size shapes Simma. It never takes anything away.
A sole trader and a 40-person business get the same tools. What changes is emphasis: what comes first, how dense the screens are, how the agents pitch in. Nothing is locked behind "come back when you're bigger".
Counted live, never guessed
Simma counts the people really working in the business, including new starters and staff on leave, the moment anything changes. There's one definition, used everywhere.
A solo owner gets a solo Simma
Marketing runs on autopilot for a business of one or two, and switches to a team rhythm as the business grows. Setup and suggestions follow the same number.
Grow without switching
The rota, payroll-ready timesheets and approvals are already there when the second, fifth or fiftieth person joins. The plan grows with the business; there's nothing to switch to and nothing to migrate.
A new market is configuration, not a new product.
Most vertical software is rebuilt for each trade. With the Cascade, entering a new trade or a new country means setting words, defaults, templates and rules on one platform. Every improvement reaches every business at once.