# FAQ

_Simma investor data room · Plan · Measured · as of 2026-09-25_

**Why £750k if about £167k is left at month 18?**
The seed raise starts at month 12, and raising takes a few months. Runway to month 18, with £167k still left, means the
seed is a choice rather than a deadline.

**How much of the round pays the founder?**
A market salary for a Head of Product, set out line by line in the private model. No individual salaries are published.

**Why does revenue jump so much from year 1 to year 2?**
Year 1 is about proving the first 50 customers by hand; the seed round (raised from month 12) funds the channels. Customers go from
50 to 1,000, and Simma Pay volume follows them.

**How do Simma Pay's rates compare with Square or SumUp?**
They're higher on the Free plan by design. On Free, the whole operating system costs nothing: website, bookings, customers, invoicing and payments.
Simma earns only when the business gets paid, at 5% + 50p (Free): about 7% on a £25 class. Every paid plan lowers the rate, down to
2.5% + 25p (Scale), so a growing business moves to a plan. Processor cost is 1.75% + 20p. The honest answer
on the exact rates: they'll be tested with the first studios.

**How will 50,000 customers be won?**
Four channels: direct and self-serve, referral from every Simma site and receipt, partners, and franchise groups — see Go to market.

**Why a SeedFAST and not a SAFE?**
A UK advance subscription agreement keeps SEIS/EIS relief available to UK investors; a US SAFE would not qualify.

**What's live today?**
The status page answers this, dated and line by line. It is re-measured before each conversation.

**When do the eight people join?**
In step with the plan: sales, customer success and engineering first; the rest as the company grows.
